Objective: Create a logo, 3 (front and back) beer labels, and a six pack for Buoyed Up Brewing Company. All three flavors must be cohesive. Illustrated, printed, assembled, and photographed.
Concept: Staying true to the nautical theme reflected in the company name, a beer cap has been incorporated into the ship steering wheel logo design. Each bottle design has a beer-related item incorporated into the nautical scenery, inspired by the beers name. For example, the Crows Nest Cream Ale shows a crows nest with a barley strand as the center pole in an illustration style based on the whimsical nature of waves.